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Ethical

Exploitation of animals is cruel and unnecessary

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Vegan

Practicalities and benefits of living vegan

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Earth

Animal products are environmentally destructive

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Research

New Information into animal exploitation

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Cowardice asks the question: Is it safe? Expediency asks the question: Is it politic? Vanity asks the question: Is it popular? But, conscience asks the question: Is it right? And there comes a time one must take a position that is neither safe, nor politic, nor popular — but one must take it simply because it is right. ~ Martin Luther King, Jr.